Ebay Power Selling Course Part 4: What Sells and What Doesn’t Sell.

EBay listings include all kinds of items for sale, from the plain and ordinary to the wild and amazing.  You will have to determine what types of items you want to sell.

There are some things you may want to consider before you make your decision.  Are you going to be selling items that you already have around your home?  Or are you going to find products in your local area that you are going to purchase with the intent of reselling the item and making a profit?

To give you an idea of what is being sold at eBay here are a few of the items offered for sale today:

• Collectibles: There are a wide range of collectibles that are sold every day on eBay.  From the traditional fare of stamps, coins, and comic books to the more specialized items such as Beanie Babies™, Zippo™ lighters, and PEZ™ dispensers, eBay is by far the number one place on the Web to find the widest range of both popular and hard-to-find collectable items.

• Electronics: EBay is an excellent source to sell both new and used electronic items.  Whether you are selling individual items or lots that have been purchased in bulk, there are always buyers for electronic goods of all shapes and sizes.  Cell phones, stereo equipment, computers, and video games are just a few of the millions of high tech gadgetry that can be found across many sections of the eBay community.

• Antiques: Items in this category include everything from Asian vases to antique maps.  If you are considering selling an antique make sure you know the value of the item so that you can verify the item’s worth.  If you have any documentation that legitimizes the age and antique value of the item you should make note of this in your item listing.  Take a photo of any documentation that supports the value and age of the antique you are selling.  You should also take a picture of any identifying marks on the antique to establish its worth.

The more information you can provide potential buyers the more successful you will be with the sale.

Next time we’ll be discussing a little about “Building a powerseller reputation”

Ebay Power Selling Course Part 2: Including photos in your listings

To achieve any degree of success as a seller on eBay you’ll need to include a picture of the item that you’re selling.  Buyers are drawn to those listings that have a good, clear photo of the item. When you’re taking a picture of the item there are some basic guidelines that you should follow to make the most of this photo opportunity:

• Make sure that the lighting is good so that you get pictures that are clear and natural.  If you’re taking a picture outside make sure to use a flash if you need to increase the brightness of the picture.

• Use a backdrop of some kind for smaller items.  Try to avoid using a white backdrop as this put too much contrast into the picture.

• Remove other objects from the picture that have no relevance to the item that you’re selling.

• Get as close as you can without losing focus.

• Take pictures of sections of the item that you’re selling so that buyers can see all sides.

• Take pictures of any distinguishing marks on the item, such as manufacturer stamps on the bottoms of vases.

• After you’ve taken the picture eBay will walk you through the process of uploading the photo to your listing page.   When you download the “EBay Picture Services Application” it will be easy for you to manage and upload all your pictures.

You want to develop a design for your online business that is going to enhance your business image and that will add strength to your Internet presence on eBay.  This strategy is vital to the success of your business.

Your goal should be to develop a design for your business that you can use in all areas of promoting your online website:  advertising through your eBay description, creating strong titles, and including great pictures with your listings.  You want to create a business design that will be remembered and recognized by your eBay customers, and that builds trust and reliability in your business as well as consistency.

Next time we’ll be discussing a little about “Ebay storefronts”!